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Webflow website themePet services

Pet Club · Pet Theme

A pet-services website should feel welcoming while making practical information easy to find. I designed Pet Club as a reusable theme, with a consistent visual language across service discovery, articles, galleries and contact.

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My role
Website UX, Visual design, Theme design
Platform & tools
Figma · Webflow
Delivered
Reusable pet-services website theme
Pet Club · Pet Theme website opening screen
Pet Club · Pet Theme: the opening website experience.
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Design decisions

01 / The first impression

Warmth with a clear purpose.

Animal photography, soft colour blocks and a simple icon family give the theme its character. The opening screen introduces the service and keeps the next action close to the message.

02 / Connected pages

Give every service the same design language.

I carried the same typography, colours and components through the service pages, article layouts, gallery and contact screen. A business can introduce different services without making each page feel unrelated.

03 / Reusable structure

Design beyond the homepage.

The theme includes repeatable service and article layouts. That page system gives the site room for useful content and makes the design adaptable to different pet-service businesses.

Theme presentation

A warm introduction to practical services.

Animal photography and soft colour blocks give the theme its character. The same visual system connects the service, article, gallery and contact layouts, so practical information feels like part of one welcoming website.

Pet Club theme presentation with animal photography, laptop and connected service pages
Theme presentation: animal photography, soft colour blocks and connected page layouts introduce the pet-services design.
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The design story

One friendly system, across the whole website.

Explore the theme’s visual foundation and the connected service, article, gallery and contact layouts.

Pet Club · Pet Theme full design presentation
Pet Club theme: visual system and connected website pages.
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Continue the journeyExplore the case study

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Make your service easier to discover.

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